Your Shopping Cart

No products in the cart.

ABOUT US

Built on simple promises kept — packaging, speed, and honest pricing.

My name is Ratender. In the early 2010s, I started as a small marketplace seller. Every order taught me what customers truly care about: reliable delivery, careful packaging, authentic products, and support that actually responds. Over the years, those basics became our standard — and they still guide every decision we make today.

📦 Pack every item with care 🚚 Dispatch quickly 💷 Price fairly 🤝 Support that follows through

Our workspace and careful handling
Protective packaging and dispatch process

Our Story

What began as a few listings grew into a focused electronics store built around service. As demand increased, customers consistently requested electronics — so we specialised, improved our processes, tightened quality checks, and made delivery and support a priority.

Early 2010s — Learning from every order

I built the foundations one shipment at a time. Great businesses aren’t complicated — they’re consistent: pack properly, ship quickly, and communicate clearly.

2019 — The launch of a dedicated store

With a larger customer base and broader catalogue, I launched our own store to remove the common frustrations: no second-guessing authenticity, no surprises at checkout, and no waiting days for support.

Today — Service-first electronics

We keep our catalogue current, our dispatch reliable, and our support responsive. We aim to deliver the experience we’d expect ourselves as customers.


What We Stand For

We built our reputation on practical standards that protect customers: authenticity, careful handling, clear pricing, and support that actually resolves issues — not just replies.

Authentic products only

We focus on genuine products from trusted sources. Clear information and transparent product listings help you buy with confidence.

Protective packaging & inspection

Every order is packed with protection in mind. Items are handled carefully and prepared properly before dispatch.

Fast, reliable shipping

We work to dispatch quickly and provide tracking wherever possible, so you know what’s happening with your order.

Fair, honest pricing

We keep pricing clear and fair — quality shouldn’t come with hidden surprises or confusing add-ons at checkout.


Our Values

These values keep us consistent — whether you’re buying a daily essential or a premium device.

Trust & Transparency

Clear information, honest communication, and no hidden surprises — before or after purchase.

Responsibility

We take customer rights seriously and aim to meet UK and EU consumer standards in how we trade and support.

Passion for Technology

We’re tech enthusiasts — we understand products, compatibility, and the small details that matter.

Long-Term Commitment

We’re building a lasting brand focused on relationships, repeat customers, and reliable service.


Want a store you can rely on? Explore our latest electronics with careful packaging, fast dispatch, fair pricing and responsive support.


Company Details

If you need help before ordering or after delivery, contact us — we respond during business hours and aim to resolve issues properly.

Business information

  • Company: ANITRENDY LTD LIMITED
  • Company Registration No: 16467600
  • VAT No: APPLIED
  • Business Address: Southbridge House, Southbridge Place, Croydon, United Kingdom, CR0 4HA

Contact & opening hours